Why was Breaking Bad's (and other shows) "Intro" so short?
The intro to Breaking Bad is very short - how was this negotiated? Usually, and especially for more popular shows (in the later seasons), shows have relatively long intros.
Breaking Bad's is about 18 seconds, only credits the Creator, Vince Gilligan.
I was wondering how common such short intros are, or was this just really good negotiation on Vince's part, or ...what?
Is it because the other credits follow (during the show), so FX was willing to give it a shorter "title-card" intro?
Edit: If not Breaking Bad specifically, any comments on shorter intros more broadly are welcome! And also, it's an answer if I'm incorrect in my assumption and it's no big deal.
Shorter sequences save time for audiences, and money for producers
There is an excellent article on the history of tv show credits here: A brief history of TV shows' opening credit sequences
In it, it talks about how after a tradition of longer sequences, the need for them declined as audiences wanted to get straight to the action.
Following the example of Lost, and its 15 second intro, other shows began adopting a similar approach to shorter sequences:
[Lost’s] minimalist approach demonstrated TV shows didn't need credits or a catchy theme songs to set a tone and get viewers; cast members could be introduced during the first scene, and people would still watch. Title cards also allowed shows to "dive right into the action," providing more screen time per episode. And of course, minimalist credits meant money saved.
A few years later, and it’s clear that audiences responded to the change:
By 2006, only about 10 percent of shows used a theme song or credit sequence to set up the story. "Clearly, brevity is key," The Associated Press reported in 2006. "No drawn-out intro or hokey theme. Networks don't have time for that — and neither, prevailing TV thinking goes, do the country's couch potatoes."
My own view is that with binge watching more and more common, the need for an engaged, long-term, viewer of a show to sit through a long introduction is reduced. They already know the characters, the setting and the theme - they’d rather get to the story.
This is evident by Netflix’s introduction of a ‘Skip intro’ button.
Pictures about "Why was Breaking Bad's (and other shows) "Intro" so short?"
Why is the Breaking Bad intro short?[Lost's] minimalist approach demonstrated TV shows didn't need credits or a catchy theme songs to set a tone and get viewers; cast members could be introduced during the first scene, and people would still watch.
Why did Breaking Bad season 1 only have 7 episodes?The first season was originally going to consist of nine episodes, but was reduced to seven by the writer's strike.
Why does Breaking Bad has 62 episodes?'Breaking Bad' Has 62 Episodes Because the Number Is Symbolic for Walter White. Analysis of Breaking Bad and what it meant to pop culture will likely go on longer than the show has been off the air.
Why is the show name Breaking Bad?Even the title of the series has a special meaning. To Gilligan, the term "breaking bad" was a saying that is native to his home state of Virginia, meaning "raise hell."A broader definition suggested that the phrase "break bad" is a colloquialism that meant "turn to a life of crime."
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Sources: Stack Exchange - This article follows the attribution requirements of Stack Exchange and is licensed under CC BY-SA 3.0.
Images: Sarah Chai, Sarah Chai, Kamaji Ogino, Sarah Chai