Category "product-placement"

How does the use of common commerical products work in movies/TV?

The use of common commercial trademarks in movies and TV seems very random. Sometimes a character is drinking a Coke, sometimes it's a "Dr. Cola" (fake). Someti

Advertising in Friends [closed]

I am a big Friends fan and I've watched it many times. Recently I kept noticing that Friends has a lot of product placement embedded into the

Why do so many movies feature the Dell Rugged laptop?

I was watching the film Ant-Man when I saw a character using a Dell Rugged. I thought it was weird how many different films seem to feature this same laptop. Wh

Why does "Garfield" have so much product placement?

Why does the 2004 film Garfield with Bill Murray have so much product placement? And why did Jon put "Pepsi" and "Wendy" Stickers on his Train Set?

Why didn't they use Google instead of KnowsMore in "Ralph Breaks the Internet"?

In Ralph Breaks the Internet, why don't they use Google instead of KnowsMore as a search engine? You might say Google didn't sponsor the film, so that they di

Product placement in Thieves Like Us?

Having just watched Thieves Like Us (1974), I was struck by how often we saw characters drinking bottles of Coke and pointing out how much they "needed" it, or

What does "promotional consideration" at the end credits mean?

At the end of every (or most) Brooklyn Nine-Nine episodes there is a "Promotional consideration furnished by Apple" message shown during the credits. Does that

Are there medical equipment product placements in House?

I have seen some classic Apple product placements but there are also names of some medical equipment manufacturers shown, e.g. on CT Machines. Are there pr

What's the story behind the 1980s no-name brand? [closed]

I've noticed in many films, videos, music-videos, etc produced in the 1980s that Repo-Man's "no name brand" appears in many places... The o

Why is an Apple product used by the villain in London Has Fallen?

In an interview with Vanity Fair, (video on YouTube), the director of Knives Out, Rian Johnson, said that: Apple... they let you use iPhones in movies but &mda