The sign outside Vito Corleone's house

In The Godfather, Part II, it is shown that Vito Corleone's olive oil business is called "Genco Import Co."

Genco Import Co.

However, near the end of The Godfather, there is a sign outside his house as the family is packing up to move to Las Vegas that says "Genco Land Co."

Genco Land Co.

Now, it's strange that there would be a sign for "Future Commercial Development" outside this house in the first place, because as we know the house passed down to Frank Pentangeli. What's more interesting to me, though, is that these two companies have the same name. I thought it might just be a Hollywood stand-in for "Generic Company", except that the name has a real background to it -- it's the first name of an old Corleone family friend. Did the Corleone family have interests in real estate as well as in olive oil?

plot-explanation the-godfather

Best Answer

I believe the appearance of the name "Genco Land Co." is meant to show how the legitimate-business front for the Corleone crime empire has grown from its relatively simple beginning as the olive-oil import company to a diverse web of businesses under the Genco name.

So IMHO, the answer is yes: at the time of the move-out depicted above, the Corleone family's Genco operations include interests in real estate as well as in olive oil -- and presumably in other businesses, too. This parallels Vito Corleone's rise from a young man with nothing to a powerful player rich enough to own things like the mansion seen above.

Pictures about "The sign outside Vito Corleone's house"

The sign outside Vito Corleone's house - Railroad station with metal rails and glowing signboards on street in city with cables and buildings in distance on evening time

The sign outside Vito Corleone's house - Sign on roof of yellow cab with numbers and letter located in city on street with residential buildings on blurred background

The sign outside Vito Corleone's house - Distant man walking god on narrow walkway along road signs between aged residential houses with windows and signboards in town

Does The Godfather House still exist?

The property, which was erected in 1930, has been completely rebuilt by the current owner, who purchased it in 2012. Even though the huge home is still in existence, the first-floor office is currently being rebuilt to look like the office from the film \u201cThe Godfather.\u201d

Where is the Corleone compound supposed to be?

The Corleone Compound With five bedrooms and four baths, the 6,248-square-foot dwelling\u2014originally built in 1930\u2014is positioned on half an acre at 110 Longfellow Avenue in the affluent neighborhood of Emerson Hill.

What is the significance of the chair in The Godfather?

Chairs The Chair in the film Godfather II is a metaphor for solitude other than power. One of the functions of the Chair in the movie is like of a throne, an exhibition of solitude and power. No one gets to seat beside near the Godfather.

Don Vito and Michael Corleone talk

Sources: Stack Exchange - This article follows the attribution requirements of Stack Exchange and is licensed under CC BY-SA 3.0.

Images: Tim Gouw, Ryutaro Tsukata, Tim Samuel, Olga Lioncat