Dissecting and interpreting weird MTV commercial

Dissecting and interpreting weird MTV commercial - White and Blue Airplane Under Blue Sky

This MTV commercial seems to be filled with weird symbolism. Does anyone have the enough expertise to dissect the commercial and provide an interpretation for its different parts and symbols and the overall message being conveyed?

I'm putting below some screenshots as (an attempt of) a summary, and also to help locate the commercial in case the video gets taken down.

enter image description here enter image description here enter image description here enter image description here enter image description here enter image description here enter image description here enter image description here enter image description here enter image description here



Best Answer

This is an example of a psychedelic art.

enter image description here A cover of Aoxomoxoa by Grateful Dead - one of the most famous examples of this art

There is a great article abouy the psychedelic symbolism:

Psychedelic art typically contains a number of recurring motifs. Examples include circles, spirals, eyes, concentric shapes, grids, landscapes, nudity, long hair, skeletons and mushrooms. Other common motifs are various kinds of non-human animals, vegetation, space scenery and mandalas.[..]Furthermore, psychedelic art is usually – but not always – characterised by intense, contrasting colours. There may also be a liquid quality to objects, where it looks as if they are melting.

The psychedelic experience often produces deeply symbolic imagery, and naturally psychedelic art is usually packed with symbols.

One of the recurring motif is the eye:

enter image description here

enter image description here

The images created under the influence of psychedelic substances are caused by "ego-death": temporary loss of subjective self-identity. It is worth to note, that this state is similar with forms of enlightenment in some religions.

Interpreting the symbols in the psychedelic art is difficult, because the same symbol can have multiple meaning - for example, the previously mentioned eye can symbolize enlightenment, eye of God, third eye of Buddha (which itself is a symbol for a spiritual awareness), eternity etc. Skulls and skeletons might represent death and decay, circle - infinity, timelessness or oneself etc, a spiral - energy or creative force, loose hair - freedom. It is worth to note, that this form of art is usually very colorful, since the psychoactive substances alter the perceptions of colors. I highly recommend reading the linked article for more information.

Now, back to the commercial: we have people sitting in front of a fire, until a spirit (?) in the form of an animal (cow? bison?) skull, shows up that takes them on a psychedelic trip - this is quite common in certain cultures, which use psychoactive plants and mushrooms like peyote, psilocybin mushrooms or ayahuasca. The final part of the commercial shows the same skull now sitting quietly on a wall in a house - this probably means, that whoever lives there now, might not expect that he has a "holy" object used as a decoration (I guess this supposed to mean that such mundane object as TV might contain such "amazing" thing as MTV)

If you want to find the meaning of every single symbol, I can recommend the Illustrated Encyclopedia of Traditional Symbols




Pictures about "Dissecting and interpreting weird MTV commercial"

Dissecting and interpreting weird MTV commercial - Aerial Photo of Buildings and Roads
Dissecting and interpreting weird MTV commercial - Woman Wearing Make-up and Black Contact Lens
Dissecting and interpreting weird MTV commercial - Emergency Signage





1985 MTV Music Videos and VJ Commentary with Commercials




Sources: Stack Exchange - This article follows the attribution requirements of Stack Exchange and is licensed under CC BY-SA 3.0.

Images: Mike Tyurin, Aleksejs Bergmanis, Elīna Arāja, Pixabay